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      Foundation - Find your perfect match in every shade, finish and coverage type.

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      1. Home
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      Foundation

      • Makeup
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      3 4 5
      Neo Cushion Mewy Refill
      LANEIGE
      Neo Cushion Mewy Refill
      $40.00
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      Up to 50% Off*
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      Real Flawless Feather Matte Powder Foundation
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      Real Flawless Feather Matte Powder Foundation
      $89.00 $80.10 10% OFF
      (8)
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      Tone-Up Cushion Refill
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      Tone-Up Cushion Refill
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      Natasha Denona
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      Beyond Wear Matte Cushion SPF15
      Burberry Beauty
      Beyond Wear Matte Cushion SPF15
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      HD Skin Cushion Foundation
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      Éternité De Beauté Cushion Foundation SPF 35 PA++++
      Gucci Beauty
      Éternité De Beauté Cushion Foundation SPF 35 PA++++
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      (3)
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      Neo Cushion The Glow
      LANEIGE
      Neo Cushion The Glow
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      (5)
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      Poudre De Beauté Mat Naturel Beauty Powder
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      Poudre De Beauté Mat Naturel Beauty Powder
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      All Hours Glow Foundation- 24H Luminous Foundation
      Yves Saint Laurent
      All Hours Glow Foundation- 24H Luminous Foundation
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      Luminous Silk Prima Glow Cushion Foundation Refill
      Armani Beauty
      Luminous Silk Prima Glow Cushion Foundation Refill
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      Luminous Foundation
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      Good Apple Skin-Perfecting Foundation Balm
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      KVD Beauty
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      Liquid Touch Weightless Foundation
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      Liquid Touch Weightless Foundation
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      Double Wear Soft Glow Matte Cushion Makeup SPF 45/PA+++ & Refill
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      Lightful C³ Natural Silk Powder Foundation SPF 15/PA++ Refill Only
      MAC Cosmetics
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      Good Apple Full-Coverage Transfer-Proof Vegan Serum Foundation
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      KVD Beauty
      Good Apple Full-Coverage Transfer-Proof Vegan Serum Foundation
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      Gucci Cushion de Beauté Foundation
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      Prisme Libre Skin Caring Glow Cushion Foundation
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      Light Reflecting Serum Cushion Foundation Case
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      Architecture Radiance Hydrating Foundation SPF 50+
      Tom Ford Beauty
      Architecture Radiance Hydrating Foundation SPF 50+
      $142.00
      6 shades
      Power Fabric Pro Longwear Velvet Matte Foundation
      Armani Beauty
      Power Fabric Pro Longwear Velvet Matte Foundation
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      Architecture Soft Matte Blurring Foundation
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      Architecture Soft Matte Blurring Foundation
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      Intensive Skin Serum Cushion Foundation SPF 40 PA++++ Refill
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      Surrealskin Natural Finish Foundation
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      Surrealskin Natural Finish Foundation
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      Double Wear Skinfit Cushion Foundation SPF 40/PA+++ 
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      Studio Radiance Serum-Powered Cushion Foundation SPF 50+ PA+++ Prefill
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      MAC Cosmetics
      Studio Radiance Serum-Powered Cushion Foundation SPF 50+ PA+++ Prefill
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      GIVENCHY
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      Bobbi Brown
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      Touche Eclat Mesh Cushion Foundation Refill
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      Touche Eclat Mesh Cushion Foundation Refill
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      2 shades
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      Amazonian Clay 16-Hour Full Coverage Foundation
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      tarte
      Amazonian Clay 16-Hour Full Coverage Foundation
      $63.00
      (469)
      17 shades
      1 ... 3 4 5 ... 7

      A Soft Start to Your Foundation Routine

      Foundation is often where your makeup routine begins—but it doesn’t have to feel like a chore. It can be a small moment of calm, a sensory pause, a slate wiped clean, before the day starts. It might be a liquid foundation, cushion foundation, tinted moisturiser, or powder foundation. The goal is simple: find something that sits comfortably on your skin and fits your lifestyle. When you’re swatching shades or comparing textures between brands like Estée Lauder Double Wear, or Armani Luminous Silk Foundation, you’re not just picking makeup—you’re figuring out what feels good, what blends easily, and what gives you confidence without overthinking it. This category opens up space to explore at your own pace.

      Textures for Smooth, Everyday Wear

      Velvety foundations tend to be the go-to for anyone wanting that soft, seamless base. A primer can help create a smoother surface, while a foundation brush gives you more control if you prefer a softly diffused finish. Whether you reach for reliable options, or a cushioned compact for on-the-go convenience, velvety textures offer a straightforward, no-stress start. Silky finishes, on the other hand, bring a bit of natural glow without going too dewy. Pairing your base with subtle enhancers like blush, luminiser, bronzer, or a light highlighter adds gentle dimension—ideal for days when you want your skin to look fresh but still feel like skin

      Makeup That Invites More Play

      If you enjoy taking your time to blend and build, creamy textures might be your comfort zone. Cream foundations, cream blush, or a contouring stick let you shape your features softly while giving you room to adjust coverage where you need it. The blendability makes the experience feel intuitive—less about technique and more about touch and flow. Juicy finishes sit in that sweet spot between natural and radiant. Think tinted moisturisers or lightweight, luminous formulas that bring a sense of freshness to your base. They’re especially helpful when you want to brighten dull skin or avoid that flat, cakey makeup look.

      Finding What Feels Right for You

      Choosing a foundation isn’t just about coverage or staying power—it’s about discovering textures that work with your skin, your senses, and your day-to-day rhythm. Whether you’re drawn to velvety, silky, creamy, or juicy finishes, there’s space to explore and play without pressure. Swatch freely, trust your instincts, and let your foundation routine evolve naturally until you find the texture that feels most like you.


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